Spellbound by Sweden was a global campaign aiming to introducing visitors into the Swedish forest. It was a campaign including film, audio story and stills. The story written by author John Ajvide Lindqvist.
But there was a catch — you had to be in one of Sweden’s forests, to hear and see the full story. Media including: SoMe, Webb, Audio and Print.
The campaign was nominated for a Goldegg at the 2023 Goldegg-gala.
Film production
Still photography
Audio story
Casting